Newsletter - View InhalteNewsletter2023

ID	5383
Newsletter2023	2025-10-06
Element	12479
Info	[Universal 2023] [Kurzumfrage] Umfrage Einkaufsentscheidung für 06.10.2025 (HW) (12479)
Position	1
html	<table class="es-content" cellspacing="0" cellpadding="0" align="center" style="mso-table-lspace:0pt;mso-table-rspace:0pt;border-collapse:collapse;border-spacing:0px;width:100%;table-layout:fixed !important"> <tbody> <tr> <td align="center" style="padding:0;Margin:0"> <table style="mso-table-lspace:0pt;mso-table-rspace:0pt;border-collapse:collapse;border-spacing:0px;background-color:transparent;width:700px;border-width:0" cellspacing="0" cellpadding="0" align="center"> <tbody> <tr> <td align="left" style="padding:0;Margin:0;padding-right:20px;padding-left:20px"> <table width="100%" cellspacing="0" cellpadding="0" style="mso-table-lspace:0pt;mso-table-rspace:0pt;border-collapse:collapse;border-spacing:0px"> <tbody> <tr> <td valign="top" align="center" style="padding:0;Margin:0;width:660px"> <table width="100%" cellspacing="0" cellpadding="0" style="mso-table-lspace:0pt;mso-table-rspace:0pt;border-collapse:separate;border-spacing:0px;border-width:0;border-radius:0;background-color:#ffffff" bgcolor="#ffffff"> <tbody> <tr> <td align="left" style="padding:0;Margin:0;font-size:0"> <img class="adapt-img" src="https://www.deutschesapothekenportal.de/newsletter/2023q4/newsletter_2023-10-02_g1.jpg" alt="Aktuelle Kurzumfrage" style="display:block;font-size:14px;border:0;outline:none;text-decoration:none;border-radius:0" title=""> </td> </tr> <tr> <td align="left" style="Margin:0;padding-right:20px;padding-left:20px;padding-top:20px;padding-bottom:0px"> <h3 style="Margin:0;font-family:helvetica, 'helvetica neue', arial, verdana, sans-serif;mso-line-height-rule:exactly;letter-spacing:0;font-size:14px;font-style:normal;font-weight:bold;line-height:18px;color:#555555">AKTUELLE KURZUMFRAGE</h3> </td> </tr> <tr> <td align="left" style="Margin:0;padding-right:20px;padding-left:20px;padding-top:10px;padding-bottom:0px"> <h2 style="Margin:0;font-family:helvetica, 'helvetica neue', arial, verdana, sans-serif;mso-line-height-rule:exactly;letter-spacing:0;font-size:20px;font-style:normal;font-weight:bold;line-height:24px;color:#005CA9">Thema: Einkaufsentscheidungen in Apotheken</h2> </td> </tr> <tr> <td align="left" style="Margin:0;padding-right:20px;padding-bottom:0px;padding-left:20px;padding-top:20px"> <p style="Margin:0;mso-line-height-rule:exactly;font-family:helvetica, 'helvetica neue', arial, verdana, sans-serif;line-height:20px;letter-spacing:0;color:#555555;font-size:14px">Apotheken haben aufgrund der unterschiedlichen Kundenwünsche meist ein großes Arzneimittel- und Freiwahlsortiment. Gerade im Bereich der Nahrungsergänzungsmittel und Kosmetika werden Produkte vieler verschiedener Anbieter vorrätig gehalten. Wir würden gerne einen Einblick gewinnen, wie Einkaufs- und Sortimentsentscheidungen in Apotheken getroffen werden. Dabei interessiert uns insbesondere, welche Personen oder Strukturen Einfluss auf den Einkauf und das Sortiment haben.</p> </td> </tr> <tr> <td align="left" style="Margin:0;padding-right:20px;padding-bottom:0px;padding-left:20px;padding-top:10px"> <p style="Margin:0;mso-line-height-rule:exactly;font-family:helvetica, 'helvetica neue', arial, verdana, sans-serif;line-height:20px;letter-spacing:0;color:#555555;font-size:14px"><b>Wer entscheidet in Ihrer Apotheke vornehmlich über den Einkauf des Freiwahlsortiments?</b></p> </td> </tr> <tr> <td align="left" style="Margin:0; padding: 10px 20px 0px 20px;"> <table role="presentation" border="0" cellspacing="0" cellpadding="0" width="100%"> <tbody> <tr> <td align="left" style="border-radius: 0px;line-height:20px;mso-line-height-rule:exactly; padding: 14px 20px;" bgcolor="#005CA9"><a href="https://www.deutschesapothekenportal.de/community/aktuelle-kurzumfrage/abstimmen/MGyWd3Vr5v/M6KJv61Kkg/" target="_blank" style="font-size: 14px; font-family: Open Sans, Helvetica, Arial, sans-serif; color: #ffffff; text-decoration: none;background-color: #005CA9; border: 1px solid #005CA9; display: block;">Apothekeninhaber/-in</a></td> </tr> </tbody> </table> </td> </tr> <tr> <td align="left" style="Margin:0; padding: 10px 20px 0px 20px;"> <table role="presentation" border="0" cellspacing="0" cellpadding="0" width="100%"> <tbody> <tr> <td align="left" style="border-radius: 0px;line-height:20px;mso-line-height-rule:exactly; padding: 14px 20px;" bgcolor="#005CA9"><a href="https://www.deutschesapothekenportal.de/community/aktuelle-kurzumfrage/abstimmen/MGyWd3Vr5v/GyWdDqGW5v/" target="_blank" style="font-size: 14px; font-family: Open Sans, Helvetica, Arial, sans-serif; color: #ffffff; text-decoration: none;background-color: #005CA9; border: 1px solid #005CA9; display: block;">Filialleiter/-in </a></td> </tr> </tbody> </table> </td> </tr> <tr> <td align="left" style="Margin:0; padding: 10px 20px 0px 20px;"> <table role="presentation" border="0" cellspacing="0" cellpadding="0" width="100%"> <tbody> <tr> <td align="left" style="border-radius: 0px;line-height:20px;mso-line-height-rule:exactly; padding: 14px 20px;" bgcolor="#005CA9"><a href="https://www.deutschesapothekenportal.de/community/aktuelle-kurzumfrage/abstimmen/MGyWd3Vr5v/xyrRlPaK6p/" target="_blank" style="font-size: 14px; font-family: Open Sans, Helvetica, Arial, sans-serif; color: #ffffff; text-decoration: none;background-color: #005CA9; border: 1px solid #005CA9; display: block;">Apotheker/-in in Anstellung</a></td> </tr> </tbody> </table> </td> </tr> <tr> <td align="left" style="Margin:0; padding: 10px 20px 0px 20px;"> <table role="presentation" border="0" cellspacing="0" cellpadding="0" width="100%"> <tbody> <tr> <td align="left" style="border-radius: 0px;line-height:20px;mso-line-height-rule:exactly; padding: 14px 20px;" bgcolor="#005CA9"><a href="https://www.deutschesapothekenportal.de/community/aktuelle-kurzumfrage/abstimmen/MGyWd3Vr5v/bXOp6ZxW3m/" target="_blank" style="font-size: 14px; font-family: Open Sans, Helvetica, Arial, sans-serif; color: #ffffff; text-decoration: none;background-color: #005CA9; border: 1px solid #005CA9; display: block;">PTA</a></td> </tr> </tbody> </table> </td> </tr> <tr> <td align="left" style="Margin:0; padding: 10px 20px 0px 20px;"> <table role="presentation" border="0" cellspacing="0" cellpadding="0" width="100%"> <tbody> <tr> <td align="left" style="border-radius: 0px;line-height:20px;mso-line-height-rule:exactly; padding: 14px 20px;" bgcolor="#005CA9"><a href="https://www.deutschesapothekenportal.de/community/aktuelle-kurzumfrage/abstimmen/MGyWd3Vr5v/MkWMBayKG9/" target="_blank" style="font-size: 14px; font-family: Open Sans, Helvetica, Arial, sans-serif; color: #ffffff; text-decoration: none;background-color: #005CA9; border: 1px solid #005CA9; display: block;">PKA</a></td> </tr> </tbody> </table> </td> </tr> <tr> <td align="left" style="Margin:0; padding: 10px 20px 0px 20px;"> <table role="presentation" border="0" cellspacing="0" cellpadding="0" width="100%"> <tbody> <tr> <td align="left" style="border-radius: 0px;line-height:20px;mso-line-height-rule:exactly; padding: 14px 20px;" bgcolor="#005CA9"><a href="https://www.deutschesapothekenportal.de/community/aktuelle-kurzumfrage/abstimmen/MGyWd3Vr5v/RoWXnZYOkz/" target="_blank" style="font-size: 14px; font-family: Open Sans, Helvetica, Arial, sans-serif; color: #ffffff; text-decoration: none;background-color: #005CA9; border: 1px solid #005CA9; display: block;">Kooperation</a></td> </tr> </tbody> </table> </td> </tr> <tr> <td align="left" style="Margin:0; padding: 10px 20px 0px 20px;"> <table role="presentation" border="0" cellspacing="0" cellpadding="0" width="100%"> <tbody> <tr> <td align="left" style="border-radius: 0px;line-height:20px;mso-line-height-rule:exactly; padding: 14px 20px;" bgcolor="#005CA9"><a href="https://www.deutschesapothekenportal.de/community/aktuelle-kurzumfrage/abstimmen/MGyWd3Vr5v/anOmZX9r7A/" target="_blank" style="font-size: 14px; font-family: Open Sans, Helvetica, Arial, sans-serif; color: #ffffff; text-decoration: none;background-color: #005CA9; border: 1px solid #005CA9; display: block;">Einkaufsgemeinschaft</a></td> </tr> </tbody> </table> </td> </tr> <tr> <td align="left" style="Margin:0; padding: 10px 20px 0px 20px;"> <table role="presentation" border="0" cellspacing="0" cellpadding="0" width="100%"> <tbody> <tr> <td align="left" style="border-radius: 0px;line-height:20px;mso-line-height-rule:exactly; padding: 14px 20px;" bgcolor="#005CA9"><a href="https://www.deutschesapothekenportal.de/community/aktuelle-kurzumfrage/abstimmen/MGyWd3Vr5v/moWVjJ9WZ7/" target="_blank" style="font-size: 14px; font-family: Open Sans, Helvetica, Arial, sans-serif; color: #ffffff; text-decoration: none;background-color: #005CA9; border: 1px solid #005CA9; display: block;">Andere</a></td> </tr> </tbody> </table> </td> </tr> <tr> <td align="left" bgcolor="#ffffff" style="Margin:0;padding-right:20px;padding-left:20px;padding-bottom:0;padding-top:20px;background-color:#ffffff"> <table width="100%" cellspacing="0" cellpadding="0" style="mso-table-lspace:0pt;mso-table-rspace:0pt;border-collapse:separate;border-spacing:0px;border-width:0;border-radius:0;background-color:#ffffff" bgcolor="#ffffff"> <tbody> <tr> <td align="left" style="Margin:0;padding-bottom:20px"> <h2 style="Margin:0;font-family:helvetica, 'helvetica neue', arial, verdana, sans-serif;mso-line-height-rule:exactly;letter-spacing:0;font-size:20px;font-style:normal;font-weight:bold;line-height:24px;color:#005CA9">Jetzt DAPs sammeln</h2> </td> </tr> </tbody> </table> <table cellpadding="0" cellspacing="0" class="es-left" align="left" style="mso-table-lspace:0pt;mso-table-rspace:0pt;border-collapse:collapse;border-spacing:0px;float:left"> <tbody> <tr> <td align="left" style="padding:0;Margin:0;width:380px"> <table cellpadding="0" cellspacing="0" width="100%" role="presentation" style="mso-table-lspace:0pt;mso-table-rspace:0pt;border-collapse:collapse;border-spacing:0px"> <tbody> <tr> <td align="left" style="padding:0;Margin:0;padding-bottom:10px;"> <p style="Margin:0;mso-line-height-rule:exactly;font-family:helvetica, 'helvetica neue', arial, verdana, sans-serif;line-height:20px;letter-spacing:0;color:#555555;font-size:14px">Mit Ihrer Teilnahme werden Ihnen <strong>5 DAPs</strong> gutgeschrieben. Zusätzlich nehmen Sie an der Verlosung von <strong>1.000 DAPs</strong> teil.</p> </td> </tr> <tr> <td align="left" style="padding:0;Margin:0;"> <p style="Margin:0;mso-line-height-rule:exactly;font-family:helvetica, 'helvetica neue', arial, verdana, sans-serif;line-height:20px;letter-spacing:0;color:#555555;font-size:14px">Sollten Sie sich noch nicht für das DAPs-Punktesystem angemeldet haben, können Sie sich hier registrieren: </p> </td> </tr> </tbody> </table> </td> </tr> </tbody> </table> <table cellpadding="0" cellspacing="0" class="es-right" align="right" style="mso-table-lspace:0pt;mso-table-rspace:0pt;border-collapse:collapse;border-spacing:0px;float:right"> <tbody> <tr> <td align="left" style="padding:0;Margin:0;width:180px"> <table cellpadding="0" cellspacing="0" width="100%" role="presentation" style="mso-table-lspace:0pt;mso-table-rspace:0pt;border-collapse:collapse;border-spacing:0px"> <tbody> <tr> <td align="center" style="padding:0;Margin:0;font-size:0"><img src="https://www.deutschesapothekenportal.de/newsletter/screen/5-daps-punkte.png" alt="5 DAPs-Punkte!" height="70" style="display:block;font-size:14px;border:0;outline:none;text-decoration:none"></td> </tr> </tbody> </table> </td> </tr> </tbody> </table> </td> </tr> <tr> <td align="center" style="Margin:0; padding: 20px 20px 20px 20px;"> <table role="presentation" border="0" cellspacing="0" cellpadding="0"> <tbody> <tr> <td align="center" style="border-radius: 0px;" bgcolor="#005CA9"> <a href="https://www.deutschesapothekenportal.de/registrierung-mein-dap/" target="_blank" style="font-size: 14px; font-family: Open Sans, Helvetica, Arial, sans-serif; color: #ffffff; text-decoration: none;background-color: #005CA9; padding: 10px 20px; border: 1px solid #005CA9; display: block;">Zur Registrierung</a> </td> </tr> </tbody> </table> </td> </tr> <tr> <td align="center" style="padding:0;Margin:0;padding-left:20px;padding-right:20px; font-size:0"> <table border="0" width="100%" height="100%" cellpadding="0" cellspacing="0" class="es-spacer" role="presentation" style="mso-table-lspace:0pt;mso-table-rspace:0pt;border-collapse:collapse;border-spacing:0px"> <tbody> <tr> <td style="padding:0;Margin:0;border-bottom:1px solid #b0b0b0;background:none;height:1px;width:100%;margin:0"><br></td> </tr> </tbody> </table> </td> </tr> <tr> <td align="left" style="Margin:0;padding-right:20px;padding-bottom:10px;padding-left:20px;padding-top:10px;"> <p style="Margin:0;mso-line-height-rule:exactly;font-family:helvetica, 'helvetica neue', arial, verdana, sans-serif;line-height:13px;letter-spacing:0;color:#555555;font-size:11px">Bildquelle: momius – stock.adobe.com</p> </td> </tr> </tbody> </table> </td> </tr> </tbody> </table> </td> </tr> </tbody> </table> </td> </tr> </tbody> </table>

Newsletter2023

2025-10-06

Info

[Universal 2023] [Kurzumfrage] Umfrage Einkaufsentscheidung für 06.10.2025 (HW) (12479)

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                                                                <img class="adapt-img" src="https://www.deutschesapothekenportal.de/newsletter/2023q4/newsletter_2023-10-02_g1.jpg" alt="Aktuelle Kurzumfrage" style="display:block;font-size:14px;border:0;outline:none;text-decoration:none;border-radius:0" title="">
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                                                                <h2 style="Margin:0;font-family:helvetica, 'helvetica neue', arial, verdana, sans-serif;mso-line-height-rule:exactly;letter-spacing:0;font-size:20px;font-style:normal;font-weight:bold;line-height:24px;color:#005CA9">Thema: Einkaufsentscheidungen in Apotheken</h2>
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                                                                <p style="Margin:0;mso-line-height-rule:exactly;font-family:helvetica, 'helvetica neue', arial, verdana, sans-serif;line-height:20px;letter-spacing:0;color:#555555;font-size:14px">Apotheken haben aufgrund der unterschiedlichen Kundenwünsche meist ein großes Arzneimittel- und Freiwahlsortiment. Gerade im Bereich der Nahrungsergänzungsmittel und Kosmetika werden Produkte vieler verschiedener Anbieter vorrätig gehalten. Wir würden gerne einen Einblick gewinnen, wie Einkaufs- und Sortimentsentscheidungen in Apotheken getroffen werden. Dabei interessiert uns insbesondere, welche Personen oder Strukturen Einfluss auf den Einkauf und das Sortiment haben.</p>
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                                                                <p style="Margin:0;mso-line-height-rule:exactly;font-family:helvetica, 'helvetica neue', arial, verdana, sans-serif;line-height:20px;letter-spacing:0;color:#555555;font-size:14px"><b>Wer entscheidet in Ihrer Apotheke vornehmlich über den Einkauf des Freiwahlsortiments?</b></p>
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                                                                            <td align="left" style="border-radius: 0px;line-height:20px;mso-line-height-rule:exactly; padding: 14px 20px;" bgcolor="#005CA9"><a href="https://www.deutschesapothekenportal.de/community/aktuelle-kurzumfrage/abstimmen/MGyWd3Vr5v/M6KJv61Kkg/" target="_blank" style="font-size: 14px; font-family: Open Sans, Helvetica, Arial, sans-serif; color: #ffffff; text-decoration: none;background-color: #005CA9; border: 1px solid #005CA9; display: block;">Apothekeninhaber/-in</a></td>
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                                                                            <td align="left" style="border-radius: 0px;line-height:20px;mso-line-height-rule:exactly; padding: 14px 20px;" bgcolor="#005CA9"><a href="https://www.deutschesapothekenportal.de/community/aktuelle-kurzumfrage/abstimmen/MGyWd3Vr5v/GyWdDqGW5v/" target="_blank" style="font-size: 14px; font-family: Open Sans, Helvetica, Arial, sans-serif; color: #ffffff; text-decoration: none;background-color: #005CA9; border: 1px solid #005CA9; display: block;">Filialleiter/-in </a></td>
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                                                                            <td align="left" style="border-radius: 0px;line-height:20px;mso-line-height-rule:exactly; padding: 14px 20px;" bgcolor="#005CA9"><a href="https://www.deutschesapothekenportal.de/community/aktuelle-kurzumfrage/abstimmen/MGyWd3Vr5v/xyrRlPaK6p/" target="_blank" style="font-size: 14px; font-family: Open Sans, Helvetica, Arial, sans-serif; color: #ffffff; text-decoration: none;background-color: #005CA9; border: 1px solid #005CA9; display: block;">Apotheker/-in in Anstellung</a></td>
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                                                                            <td align="left" style="border-radius: 0px;line-height:20px;mso-line-height-rule:exactly; padding: 14px 20px;" bgcolor="#005CA9"><a href="https://www.deutschesapothekenportal.de/community/aktuelle-kurzumfrage/abstimmen/MGyWd3Vr5v/RoWXnZYOkz/" target="_blank" style="font-size: 14px; font-family: Open Sans, Helvetica, Arial, sans-serif; color: #ffffff; text-decoration: none;background-color: #005CA9; border: 1px solid #005CA9; display: block;">Kooperation</a></td>
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                                                                            <td align="left" style="border-radius: 0px;line-height:20px;mso-line-height-rule:exactly; padding: 14px 20px;" bgcolor="#005CA9"><a href="https://www.deutschesapothekenportal.de/community/aktuelle-kurzumfrage/abstimmen/MGyWd3Vr5v/anOmZX9r7A/" target="_blank" style="font-size: 14px; font-family: Open Sans, Helvetica, Arial, sans-serif; color: #ffffff; text-decoration: none;background-color: #005CA9; border: 1px solid #005CA9; display: block;">Einkaufsgemeinschaft</a></td>
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                                                                            <td align="left" style="border-radius: 0px;line-height:20px;mso-line-height-rule:exactly; padding: 14px 20px;" bgcolor="#005CA9"><a href="https://www.deutschesapothekenportal.de/community/aktuelle-kurzumfrage/abstimmen/MGyWd3Vr5v/moWVjJ9WZ7/" target="_blank" style="font-size: 14px; font-family: Open Sans, Helvetica, Arial, sans-serif; color: #ffffff; text-decoration: none;background-color: #005CA9; border: 1px solid #005CA9; display: block;">Andere</a></td>
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                                                                                <h2 style="Margin:0;font-family:helvetica, 'helvetica neue', arial, verdana, sans-serif;mso-line-height-rule:exactly;letter-spacing:0;font-size:20px;font-style:normal;font-weight:bold;line-height:24px;color:#005CA9">Jetzt DAPs sammeln</h2>
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                                                                <table cellpadding="0" cellspacing="0" class="es-left" align="left" style="mso-table-lspace:0pt;mso-table-rspace:0pt;border-collapse:collapse;border-spacing:0px;float:left">
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                                                                            <td align="left" style="padding:0;Margin:0;width:380px">
                                                                                <table cellpadding="0" cellspacing="0" width="100%" role="presentation" style="mso-table-lspace:0pt;mso-table-rspace:0pt;border-collapse:collapse;border-spacing:0px">
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                                                                                            <td align="left" style="padding:0;Margin:0;padding-bottom:10px;">
                                                                                                <p style="Margin:0;mso-line-height-rule:exactly;font-family:helvetica, 'helvetica neue', arial, verdana, sans-serif;line-height:20px;letter-spacing:0;color:#555555;font-size:14px">Mit Ihrer Teilnahme werden Ihnen <strong>5&nbsp;DAPs</strong> gutgeschrieben. Zusätzlich nehmen Sie an der Verlosung von <strong>1.000&nbsp;DAPs</strong> teil.</p>
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                                                                                                <p style="Margin:0;mso-line-height-rule:exactly;font-family:helvetica, 'helvetica neue', arial, verdana, sans-serif;line-height:20px;letter-spacing:0;color:#555555;font-size:14px">Sollten Sie sich noch nicht für das DAPs-Punktesystem angemeldet haben, können Sie sich hier registrieren: </p>
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                                                                                            <td align="center" style="padding:0;Margin:0;font-size:0"><img src="https://www.deutschesapothekenportal.de/newsletter/screen/5-daps-punkte.png" alt="5 DAPs-Punkte!" height="70" style="display:block;font-size:14px;border:0;outline:none;text-decoration:none"></td>
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                                                                                <a href="https://www.deutschesapothekenportal.de/registrierung-mein-dap/" target="_blank" style="font-size: 14px; font-family: Open Sans, Helvetica, Arial, sans-serif; color: #ffffff; text-decoration: none;background-color: #005CA9; padding: 10px 20px; border: 1px solid #005CA9; display: block;">Zur Registrierung</a>
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                                                                            <td style="padding:0;Margin:0;border-bottom:1px solid #b0b0b0;background:none;height:1px;width:100%;margin:0"><br></td>
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                                                                <p style="Margin:0;mso-line-height-rule:exactly;font-family:helvetica, 'helvetica neue', arial, verdana, sans-serif;line-height:13px;letter-spacing:0;color:#555555;font-size:11px">Bildquelle: momius – stock.adobe.com</p>
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